Managed in the right way, Google Ads will get you excellent returns on your spend, generate quality leads and increase your competitive advantage
You can relax knowing your ads are managed by Google Premier partners – in the top 3% of anyone running them globally, across all industries.GET STARTED TODAY
On a desktop computer, Google Ads typically take up the entire search results page before you scroll down. It’s important you are not losing market share by not appearing here for relevant search terms from people who are likely to convert into patients.
Pay-per-click (PPC) is the most targeted form of advertising in terms of showing your ads to people who are most likely to become patients and who are also actively looking for treatment. We encourage these people to either call the practice or visit a landing page on your site which we have designed to result in a new patient lead.
What is Xcelerator Dental’s approach to PPC management?
- Focussing on returns on your spend – we will recommend monthly budgets and focus on getting you as many new patients as possible for your spend. New patient leads from your PPC campaign will go into your lead management system so we are able to track ROI.
- Utilising Google’s machine learning to target people most likely to convert – being Premier partners means access to many exclusive tools and data sets. Google are currently focussed on machine learning which means that for every search done, we are able to analyse more than two million (!) signals to understand more about each person searching. This in turn helps us better target your ads to people who are the most likely to become patients
- No additional or percentage fees – if you sign up to our Xceed plan then management of your ads is included. If you choose it as an add-on we will charge a fixed monthly fee. You pay your ad budgets directly to Google and we don’t take any cuts from this so you can be rest assured that 100% of your budget is spent on ads.