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One of the most common questions we get is ‘why am I not number one for xxxx’. With the changing nature of how Google works, there is no easy answer to this. However, what is key, is that you have a strategic approach to the search engine optimisation (SEO) strategy for your dental practice rather than focusing on being number one just for the sake of being number one. The fact is, no-one knows Google’s algorithm, but we do our best with our industry knowledge and the expertise of the Xcelerator Dental team to focus on ensuring you are ranked higher for terms which are most likely to result in new patient leads and ultimately starts.
DA is Domain Authority; this is a measure of how Google ranks the quality of the site linking to you and thus the SEO value for that link. Links are typically harder to get from sites with a higher DA. Having a wide ranging and natural linking pattern is key.